We made a review of eCommerce platforms used by companies selling their products and services for Finnish people. Magento was the most popular. We decided to take a deeper look at the Magento versions in our data. It appeared that about 67 percent of Open Source and about 47 percent of Commerce based Magento web shops are losing the official support next year. If you are a shopkeeper with a soon to be outdated Magento version, you are not alone. But that is not a reason to be comfortable. End of support is a serious thing. How serious? This article tells everything a web shop shopkeeper needs to know about it. Continue reading “End of life of old Magento versions is here soon!”
We found out the eCommerce platforms the biggest companies in Finland are using. According to our review, there is a wide range of different eCommerce technologies. There are exactly 50 different platforms in use, of which 23 are used only by one company each. The combined market share of three most popular technologies is 40 percent. Continue reading “Data review: eCommerce technologies in Finland 2019”
When you look at the web technology platforms different companies use, the most popular open source products are still going strong. If we compare purely the number of installations, WordPress and Drupal are leaders of the pack. Free license attracts buyers, but the products are also very suitable for typical website implementation scenarios. Continue reading “Most popular web technology platforms in Finland 2019”
During the last few years the situation of IBM as a provider of web store systems has not looked very good. In Finland, the situation with partners has steadily become worse, and it is not easy to recommend IBM, even though the system itself is quite capable.
Now IBM has sold a remarkable collection of products to an Indian company HCL Technologies. HCL has become known especially as a partner in big outsourcing cases. This business case seems to be similar. Continue reading “IBM abandons its web store platform”
16.1.2019
It can be difficult to create qualitative metrics for modern service systems. Here are some thoughts to help your work. Continue reading “What you measure is what you get!”
November 22, 2018
It is difficult to sell products without high-quality, comprehensive and up-to-date product information. This is self-evident in B2C web stores, but the same requirements apply to B2B sales channels as well. The difference with B2B channels is that providing high-quality, comprehensive and up-to-date product information is much more complicated than in consumer business.
Continue reading “Survey results: Product information is the foundation of B2B sales channels”
December 5, 2017
Utilization of web analytics varies a lot around organizations. Many companies have a Google Analytics account (or corresponding tool) in place, but too few of these organizations take full advantage of it. But why is that? Shouldn’t the benefits be obvious? Continue reading “Ingredients for utilizing web analytics”
15.11.2017
There are a wide array of different conferences available in Europe for digital professionals and web designers. We asked several experts which ones are worth visiting, so you know, which ones to keep an eye on and when to plan your visit.
Continue reading “Top 10 must visit conferences in Europe for digital professionals”
Forrester is one of the most well-known analyst companies that publishes ranking reports for content management systems (Gartner being the other one). The most recent Forrester Wave report about web content management systems (Q1/2017) was published at the beginning of this year, and there were some surprises, to say the least. I will review the report in this article and offer some background for how Forrester’s report should be interpreted. Continue reading “Forget the latest Forrester report about WCM systems”
Nov 14, 2016
Deciding your digital touch points is not always a straightforward task. Especially right now when the mobile world is developing at a fast pace. Many organizations have already invested big chunks of money in mobile apps, but many are still wondering about whether they should invest in high-quality web apps or new channels instead, such as Facebook Messenger bots. Continue reading “Expert advice: Native mobile apps, bots or web apps?”
Aug 23, 2016
Many organizations are now paying attention to the development of their customer-facing self-service channels, with some of them already developing the second or third generation. Many customers are already accustomed to good self-service channels; online banks are good examples of services with a long lifespan. Continue reading “Different conceptual approaches to self-service channels”