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Buyer's Guide to Web Projects

Independent advice in planning and buying web projects.

Buyer’s Guide to Web Projects
Our blog provides advice in planning and buying web projects.

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Featured post

IBM abandons its web store platform

During the last few years the situation of IBM as a provider of web store systems has not looked very good. In Finland, the situation with partners has steadily become worse, and it is not easy to recommend IBM, even though the system itself is quite capable.

Now IBM has sold a remarkable collection of products to an Indian company HCL Technologies. HCL has become known especially as a partner in big outsourcing cases. This business case seems to be similar. Continue reading “IBM abandons its web store platform”

What you measure is what you get!

16.1.2019

It can be difficult to create qualitative metrics for modern service systems. Here are some thoughts to help your work. Continue reading “What you measure is what you get!”

Product information is the foundation of B2B sales channels

November 22, 2018

It is difficult to sell products without high-quality, comprehensive and up-to-date product information. This is self-evident in B2C web stores, but the same requirements apply to B2B sales channels as well. The difference with B2B channels is that providing high-quality, comprehensive and up-to-date product information is much more complicated than in consumer business.

Continue reading “Product information is the foundation of B2B sales channels”

Ingredients for utilizing web analytics

December 5, 2017

Utilization of web analytics varies a lot around organizations. Many companies have a Google Analytics account (or corresponding tool) in place, but too few of these organizations take full advantage of it. But why is that? Shouldn’t the benefits be obvious? Continue reading “Ingredients for utilizing web analytics”

Top 10 must visit conferences in Europe for digital professionals

15.11.2017

There are a wide array of different conferences available in Europe for digital professionals and web designers. We asked several experts which ones are worth visiting, so you know, which ones to keep an eye on and when to plan your visit.

Continue reading “Top 10 must visit conferences in Europe for digital professionals”

CASE: Tax.fi user-friendliness fine-tuned through testing

10.10.2017

The content management system for the Finnish Tax Administration web service, Vero.fi, has been renewed. User experience, search functions, and maintainability were significantly improved in the process. Continue reading “CASE: Tax.fi user-friendliness fine-tuned through testing”

Forget the latest Forrester report about WCM systems

Forrester is one of the most well-known analyst companies that publishes ranking reports for content management systems (Gartner being the other one). The most recent Forrester Wave report about web content management systems (Q1/2017) was published at the beginning of this year, and there were some surprises, to say the least. I will review the report in this article and offer some background for how Forrester’s report should be interpreted. Continue reading “Forget the latest Forrester report about WCM systems”

CASE: Helsinki Expo and Convention Centre’s web services take a digital leap

24.4.2017

Helsinki Expo and Convention Centre Messukeskus launched their website redesign project in 2014. At the time, their website was running on SharePoint 2007. The site was not serving customers as well as desired anymore, and the technical platform was aging rapidly, too.

The aim was to replace the old SharePoint solution with a modern, easier-to-maintain combination of web services targeted to both visitors and exhibitors. Messukeskus wanted to offer their visitors inspiring and activating content before, during and after each event, and to encourage people to share their experiences with others.
Continue reading “CASE: Helsinki Expo and Convention Centre’s web services take a digital leap”

Native mobile apps, bots or web apps?

Nov 14, 2016

Deciding your digital touch points is not always a straightforward task. Especially right now when the mobile world is developing at a fast pace. Many organizations have already invested big chunks of money in mobile apps, but many are still wondering about whether they should invest in high-quality web apps or new channels instead, such as Facebook Messenger bots. Continue reading “Native mobile apps, bots or web apps?”

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