Buyer’s Guide to Web Projects
Our blog provides advice in planning and buying web projects.
Buyer’s Guide to Web Projects
The web store requirements of Eckerö Line are very complicated. Similarities with typical consumer web shops cannot really be found. Already, the cruise and route trip sales have many dimensions and when enhanced with different kinds of extra services onboard, such as meals and vehicle shipping, and services in the destination, such as hotel accommodation and opera tickets, managing different kinds of combinations becomes really complicated. An extra spice is the pre-order selection, which comes with its own set of rules. Continue reading “CASE: Eckerö Line succeeded with a complex web store renewal”
When you look at the web technology platforms different companies use, the most popular open source products are still going strong. If we compare purely the number of installations, WordPress and Drupal are leaders of the pack. Free license attracts buyers, but the products are also very suitable for typical website implementation scenarios. Continue reading “Most popular web technology platforms in Finland 2019”
During the last few years the situation of IBM as a provider of web store systems has not looked very good. In Finland, the situation with partners has steadily become worse, and it is not easy to recommend IBM, even though the system itself is quite capable.
Now IBM has sold a remarkable collection of products to an Indian company HCL Technologies. HCL has become known especially as a partner in big outsourcing cases. This business case seems to be similar. Continue reading “IBM abandons its web store platform”
It can be difficult to create qualitative metrics for modern service systems. Here are some thoughts to help your work. Continue reading “What you measure is what you get!”
November 22, 2018
It is difficult to sell products without high-quality, comprehensive and up-to-date product information. This is self-evident in B2C web stores, but the same requirements apply to B2B sales channels as well. The difference with B2B channels is that providing high-quality, comprehensive and up-to-date product information is much more complicated than in consumer business.
December 5, 2017
Utilization of web analytics varies a lot around organizations. Many companies have a Google Analytics account (or corresponding tool) in place, but too few of these organizations take full advantage of it. But why is that? Shouldn’t the benefits be obvious? Continue reading “Ingredients for utilizing web analytics”
There are a wide array of different conferences available in Europe for digital professionals and web designers. We asked several experts which ones are worth visiting, so you know, which ones to keep an eye on and when to plan your visit.
The content management system for the Finnish Tax Administration web service, Vero.fi, has been renewed. User experience, search functions, and maintainability were significantly improved in the process. Continue reading “CASE: Tax.fi user-friendliness fine-tuned through testing”
Forrester is one of the most well-known analyst companies that publishes ranking reports for content management systems (Gartner being the other one). The most recent Forrester Wave report about web content management systems (Q1/2017) was published at the beginning of this year, and there were some surprises, to say the least. I will review the report in this article and offer some background for how Forrester’s report should be interpreted. Continue reading “Forget the latest Forrester report about WCM systems”
Helsinki Expo and Convention Centre Messukeskus launched their website redesign project in 2014. At the time, their website was running on SharePoint 2007. The site was not serving customers as well as desired anymore, and the technical platform was aging rapidly, too.
The aim was to replace the old SharePoint solution with a modern, easier-to-maintain combination of web services targeted to both visitors and exhibitors. Messukeskus wanted to offer their visitors inspiring and activating content before, during and after each event, and to encourage people to share their experiences with others.
Continue reading “CASE: Helsinki Expo and Convention Centre’s web services take a digital leap”
Nov 14, 2016
Deciding your digital touch points is not always a straightforward task. Especially right now when the mobile world is developing at a fast pace. Many organizations have already invested big chunks of money in mobile apps, but many are still wondering about whether they should invest in high-quality web apps or new channels instead, such as Facebook Messenger bots. Continue reading “Expert advice: Native mobile apps, bots or web apps?”
Aug 23, 2016
Many organizations are now paying attention to the development of their customer-facing self-service channels, with some of them already developing the second or third generation. Many customers are already accustomed to good self-service channels; online banks are good examples of services with a long lifespan. Continue reading “Different conceptual approaches to self-service channels”
May 23, 2016
Platforms based on open-source code are conquering the world of online services. WordPress, in particular, has spread with vigor. The platform is constantly developing, and there is no shortage of implementation partners. With the number of installations as the criterion, WordPress is probably the world’s most popular content management system. Continue reading “What are the advantages of commercially licensed web content management platforms over open-source products?”
The language menu of a web service CANNOT be represented as a row of flags. I am returning to this age-old issue because I am passionate about it. Finland is a bilingual country, and there is no way that the mother tongue of grandma Siv, born and raised in our Swedish-speaking coastal area and never planted a foot outside her homeland, should ever be represented by the flag of our neighboring monarchy, Sweden. If you cannot catch my drift, you might have an idea on how Owen from Down Under feels about the language selection “Great Britain”.
Feb 29, 2016
In recent times, many Finnish corporations have entered the world of mobile apps. For example, the retail chain Kesko published its K-ruoka (K Food) mobile app that makes it easy to create and share shopping lists within a household. The department store Stockmann published its loyal customer app in fall. The national airline Finnair has actively developed its loyal customer apps during the year. In summer, even The Finnish Taxi Owners’ Federation published its Valopilkku app that makes it easier to order a cab. All of these are genuine mobile apps published at least for iPhones and Android phones. Continue reading “When do mobile apps make sense?”